{"id":104396,"date":"2023-11-29T09:50:05","date_gmt":"2023-11-29T07:50:05","guid":{"rendered":"https:\/\/luovatagentit.fi\/?page_id=104396"},"modified":"2024-11-23T10:13:13","modified_gmt":"2024-11-23T08:13:13","slug":"digimarkkinoinnin-tiekartta-tyopajat","status":"publish","type":"page","link":"https:\/\/luovatagentit.fi\/sv\/digimarkkinoinnin-tiekartta-tyopajat\/","title":{"rendered":"Digimarkkinoinnin tiekartta -ty\u00f6pajat"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” z_index=”3″ overflow-x=”hidden” overflow-y=”hidden” custom_padding_tablet=”80px||120px||false|false” custom_padding_phone=”50px||80px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” module_class=”milly-reverse-columns-mobile” _builder_version=”4.18.0″ _module_preset=”default” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|tablet” locked=”off” global_colors_info=”{}” max_width__hover_enabled=”on|desktop” max_width__hover=””][et_pb_column type=”1_2″ module_class=”milly-parallax milly-content-center” _builder_version=”4.18.0″ _module_preset=”default” transform_scale=”124%|124%” transform_scale_tablet=”100%|100%” transform_scale_phone=”110%|110%” transform_scale_last_edited=”on|phone” transform_translate=”0px|-10%” transform_translate_tablet=”0px|0%” transform_translate_phone=”21px|-5%” transform_translate_last_edited=”on|tablet” transform_translate_linked=”off” transform_rotate=”0deg|0deg|345deg” transform_rotate_tablet=”0deg|0deg|345deg” transform_rotate_phone=”0deg|0deg|345deg” transform_rotate_last_edited=”on|tablet” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|tablet” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|tablet” transform_styles_last_edited=”on|tablet” custom_padding_tablet=”||||false|false” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|tablet” transform_styles_tablet=”” transform_styles_phone=”” global_colors_info=”{}”][et_pb_divider show_divider=”off” disabled_on=”on|on|on” admin_label=”Divider” _builder_version=”4.22.2″ _module_preset=”8cb09d99-41e2-479b-8505-26639197cc90″ positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”40px” vertical_offset_tablet=”40px” vertical_offset_phone=”40px” vertical_offset_last_edited=”on|phone” horizontal_offset_tablet=”” horizontal_offset_phone=”10%” horizontal_offset_last_edited=”on|desktop” position_origin_a_tablet=”bottom_left” position_origin_a_phone=”bottom_left” position_origin_f_tablet=”” position_origin_f_phone=”” position_origin_f_last_edited=”on|desktop” position_origin_r_tablet=”” position_origin_r_phone=”” position_origin_r_last_edited=”on|desktop” width=”100%” width_tablet=”100%” width_phone=”80%” max_width=”50%” max_width_tablet=”50%” max_width_phone=”50%” max_width_last_edited=”on|phone” min_height=”80%” positioning_tablet=”absolute” positioning_phone=”absolute” positioning_last_edited=”on|desktop” disabled=”on” global_colors_info=”{%22gcid-6e46b046-5faa-4ec0-a50c-c72ae2523117%22:%91%22box_shadow_color%22%93,%22gcid-3032551b-4d8e-4326-b0de-53b9ac316740%22:%91%22border_color_top%22%93}”][\/et_pb_divider][et_pb_divider show_divider=”off” disabled_on=”on|on|on” admin_label=”Divider” _builder_version=”4.22.2″ _module_preset=”cba05e97-8242-498e-8147-b764d3362b3e” positioning=”absolute” position_origin_a=”top_left” vertical_offset=”-5%” horizontal_offset=”5%” vertical_offset_tablet=”-5%” vertical_offset_phone=”5%” horizontal_offset_phone=”15%” position_origin_a_tablet=”top_left” position_origin_a_phone=”top_left” position_origin_a_last_edited=”on|tablet” width=”60%” width_tablet=”60%” width_phone=”50%” min_height=”75%” min_height_tablet=”70%” min_height_phone=”85%” min_height_last_edited=”on|phone” positioning_tablet=”absolute” positioning_phone=”absolute” disabled=”on” global_colors_info=”{%22gcid-3032551b-4d8e-4326-b0de-53b9ac316740%22:%91%22border_color_top%22%93,%22gcid-4a83523d-5bbe-46f2-a1f1-da7888e08624%22:%91%22background_pattern_color%22%93,%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22border_color_all%22%93}”][\/et_pb_divider][et_pb_image src=”https:\/\/luovatagentit.fi\/wp-content\/uploads\/2023\/11\/1deaCanvas.jpg” alt=”1deacanvas” title_text=”1deacanvas” align_tablet=”left” align_phone=”center” align_last_edited=”on|phone” module_class=”milly-shadow” _builder_version=”4.22.2″ _module_preset=”default” positioning=”relative” width=”80%” width_tablet=”80%” width_phone=”80%” width_last_edited=”on|phone” module_alignment=”center” custom_margin_tablet=”||||false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|phone” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” border_radii=”on|1px|1px|1px|1px” border_width_all=”10px” border_color_all=”#FFFFFF” border_width_all_tablet=”10px” border_width_all_phone=”6px” border_width_all_last_edited=”on|desktop” global_colors_info=”{}”][\/et_pb_image][et_pb_icon font_icon=”E||divi||400″ icon_width=”74px” icon_width_tablet=”46px” icon_width_phone=”32px” icon_width_last_edited=”on|tablet” disabled_on=”on|on|on” module_class=”milly-show-overlay-2″ _builder_version=”4.22.2″ _module_preset=”default” background_color=”#FFFFFF” transform_rotate=”0deg|0deg|-345deg” positioning=”absolute” position_origin_a=”center_center” vertical_offset=”120px” custom_padding=”10px|10px|10px|10px|true|true” animation_direction=”top” border_radii=”on|100px|100px|100px|100px” box_shadow_style=”preset2″ box_shadow_blur=”34px” box_shadow_color=”rgba(0,0,0,0.41)” disabled=”on” global_colors_info=”{}”][\/et_pb_icon][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.18.0″ _module_preset=”default” custom_padding=”||||false|false” custom_padding_tablet=”||||false|false” custom_padding_phone=”||40px||false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.3″ _module_preset=”default” max_width=”90%” max_width_tablet=”90%” max_width_phone=”100%” max_width_last_edited=”on|phone” custom_margin=”0px||50px||false|false” custom_margin_tablet=”20px||||false|false” custom_margin_phone=”20px||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22text_text_color%22%93}”]<\/p>\n

Markkinoinnin ty\u00f6pajat<\/h5>\n

Digimarkkinoinnin tiekartta -ty\u00f6pajat<\/h1>\n

Digimarkkinoinnin tiekartta -ty\u00f6pajassa kartoitetaan yrityksenne (digi)markkinoinnin nykytila sek\u00e4 m\u00e4\u00e4ritell\u00e4\u00e4n tavoitteet ja toimenpiteet tulevaan. Ty\u00f6pajat koostuvat kahdesta 3 tunnin mittaisesta ty\u00f6pajasta, sek\u00e4 1 tunnin yhteenvetotilaisuudesta. Lis\u00e4ksi osallistujat t\u00e4ytt\u00e4v\u00e4t ennakkoon l\u00e4ht\u00f6tietokyselyn. Suositeltava osallistujam\u00e4\u00e4r\u00e4 on 2\u20135 henkil\u00f6\u00e4 per asiakasyritys.<\/p>\n

Ty\u00f6paja toteutetaan yhteisty\u00f6ss\u00e4 1dea Oy<\/a>:n kanssa.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/luovatagentit.fi\/wp-content\/uploads\/2024\/01\/1deajaLAT.png” alt=”1deajalat” title_text=”1deajalat” url=”https:\/\/www.1dea.fi\/” _builder_version=”4.23.3″ _module_preset=”default” max_width=”50%” custom_margin=”-20px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjkzODk5In19@” button_text=”ota yhteytt\u00e4” button_alignment_tablet=”” button_alignment_phone=”left” button_alignment_last_edited=”on|phone” disabled_on=”off|off|off” _builder_version=”4.27.2″ _dynamic_attributes=”button_url” _module_preset=”_initial” custom_margin=”|20px|20px||false|false” custom_margin_tablet=”” custom_margin_phone=”||20px||false|false” custom_margin_last_edited=”on|desktop” hover_enabled=”0″ global_colors_info=”{%22gcid-4a562fb6-90f3-431c-8e69-b01a0cf3121f%22:%91%22button_bg_color__hover%22,%22button_bg_color__hover%22,%22button_bg_color__hover%22%93,%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22button_text_color%22,%22button_text_color%22,%22button_text_color%22,%22button_text_color%22,%22button_text_color%22,%22button_text_color%22%93,%22gcid-cddca199-61a4-432c-af4f-a277bc68a2ac%22:%91%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22%93,%22gcid-76e3f074-fea1-4846-b451-b052fd0eb96d%22:%91%22button_bg_color%22,%22button_border_color%22%93,%22gcid-4a83523d-5bbe-46f2-a1f1-da7888e08624%22:%91%22button_bg_color__hover%22%93}” sticky_enabled=”0″][\/et_pb_button][et_pb_button button_url=”#info” button_text=”Learn More” disabled_on=”on|on|on” module_class=”milly-button-link milly-inline-module” _builder_version=”4.22.1″ _module_preset=”feef0671-7e77-4f67-aa6d-5141e237fc12″ disabled=”on” global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color__hover%22,%22button_icon_color__hover%22,%22button_icon_color%22%93,%22gcid-cddca199-61a4-432c-af4f-a277bc68a2ac%22:%91%22button_icon_color__hover%22%93}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.3″ _module_preset=”default” positioning=”fixed” position_origin_a=”bottom_right” position_origin_f=”bottom_right” vertical_offset=”30%” z_index=”11″ max_width=”100px” sticky_position=”bottom” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/luovatagentit.fi\/wp-content\/uploads\/2024\/01\/Euroopan-unionin-osarahoittama.jpg” alt=”Euroopan Unionin Osarahoittama” title_text=”Euroopan Unionin Osarahoittama” align=”right” _builder_version=”4.23.3″ _module_preset=”default” position_origin_a=”center_right” max_width=”100px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ disabled_on=”on|on|on” _builder_version=”4.22.2″ _module_preset=”default” disabled=”on” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_code _builder_version=”4.18.0″ _module_preset=”default” transform_rotate=”180deg|0deg|353deg” positioning=”absolute” position_origin_a=”top_right” vertical_offset=”12px” horizontal_offset=”160px” vertical_offset_tablet=”12px” vertical_offset_phone=”20px” vertical_offset_last_edited=”on|phone” horizontal_offset_tablet=”140px” horizontal_offset_phone=”120px” horizontal_offset_last_edited=”on|phone” width=”50px” width_tablet=”40px” width_phone=”30px” width_last_edited=”on|tablet” global_colors_info=”{}”]<\/g><\/svg>[\/et_pb_code][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” transform_rotate=”0deg|0deg|340deg” transform_origin=”100%|0%” positioning=”absolute” position_origin_a=”top_right” vertical_offset=”20px” horizontal_offset=”20px” text_orientation=”right” width=”100%” global_colors_info=”{}”]<\/p>\n

Kurkkaa video<\/h5>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”info” _builder_version=”4.22.1″ _module_preset=”default” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_type=”circular” background_color_gradient_direction_radial=”top left” background_color_gradient_stops=”#fff0e7 0%|#ffe5d3 99%” global_colors_info=”{%22gcid-9af4b74b-2495-4d35-b79a-b7cf71ee00c9%22:%91%22background_color%22,%22background_color_gradient_stops%22%93}”][et_pb_row _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” header_4_font_size_tablet=”” header_4_font_size_phone=”” header_4_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Kenelle Digimarkkinoinnin tiekartta -ty\u00f6pajat sopivat?<\/h5>\n

Digimarkkinoinnin tiekartta -ty\u00f6pajat sopivat yrityksellesi, kun…<\/h2>\n

[\/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.18.0″ _module_preset=”40237d58-5e30-4b31-ab84-b9a14facd1c8″ global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ make_equal=”on” module_class=”milly-column-shadow” _builder_version=”4.18.0″ _module_preset=”default” custom_margin=”||30px||false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.18.0″ _module_preset=”default” background_color=”#FFFFFF” transform_translate_linked__hover=”off” custom_padding=”0px|30px|30px|30px|false|true” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_translate__hover=”0px|-10px”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_6_text_color=”#DC897F” header_6_font_size=”100px” header_6_line_height=”0em” transform_translate=”-2em|0px” transform_translate_linked=”off” custom_margin=”||2em||false|false” header_6_font_size_tablet=”48px” header_6_font_size_phone=”42px” global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22%93}” header_6_text_color__hover_enabled=”on|hover” header_6_text_color__hover=”#DC897F”]<\/p>\n

01.<\/h6>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.2″ _module_preset=”default”]<\/p>\n

olette miettim\u00e4ss\u00e4 miten digimarkkinoinnilla voisi saada lis\u00e4\u00e4 kauppaa tai tavoittaa uusia markkinoita.<\/strong> Digimarkkinoinnin tiekartta -ty\u00f6pajojen avulla selvit\u00e4mme mit\u00e4 markkinoita ja asiakassegmenttej\u00e4 yrityksen kannattaa digimarkkinoinnilla tavoitella ja miten. Mitk\u00e4 segmentit olisivat parhaiten tavoitettavissa osuvalla digimarkkinoinnilla.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.18.0″ _module_preset=”default” background_color=”#FFFFFF” transform_translate_linked__hover=”off” custom_padding=”0px|30px|30px|30px|false|true” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_translate__hover=”0px|-10px”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_6_text_color=”#DC897F” header_6_font_size=”100px” header_6_line_height=”0em” transform_translate=”-2em|0px” transform_translate_linked=”off” custom_margin=”||2em||false|false” header_6_font_size_tablet=”48px” header_6_font_size_phone=”42px” global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22%93}” header_6_text_color__hover_enabled=”on|desktop” header_6_text_color__hover=”#DC897F”]<\/p>\n

02.<\/h6>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.2″ _module_preset=”default”]<\/p>\n

tarvitsette tukea digimarkkinoinnin suunnitteluun ja j\u00e4sent\u00e4miseen.<\/strong> Ty\u00f6pajoissa j\u00e4sennet\u00e4\u00e4n yrityksen digimarkkinointia perustuen sen k\u00e4ytett\u00e4viss\u00e4 oleviin resursseihin. Luomme asiakkaan kanssa yhdess\u00e4 yrityksen digimarkkinoinnin vuosikellon.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.18.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”0px|30px|30px|30px|false|true” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|hover” transform_translate__hover=”0px|-10px” transform_translate__hover_enabled=”on|desktop” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_6_text_color=”#DC897F” header_6_font_size=”100px” header_6_line_height=”0em” transform_translate=”-2em|0px” transform_translate_linked=”off” custom_margin=”||2em||false|false” header_6_font_size_tablet=”48px” header_6_font_size_phone=”42px” global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22header_text_color%22,%22text_text_color%22,%22text_text_color%22,%22header_text_color%22,%22header_6_text_color%22%93}” header_6_text_color__hover_enabled=”on|desktop” header_6_text_color__hover=”#DC897F”]<\/p>\n

03.<\/h6>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” transform_translate__hover=”0px|-10px” transform_translate__hover_enabled=”on|desktop”]<\/p>\n

haluatte rakentaa yritykselle sopivan digimarkkinointisuunnitelman ja mitata sen toteutuksen tehokkuutta.<\/strong> Ty\u00f6pajojen lopputuloksena syntyy digimarkkinointisuunnitelma, jonka avulla voitte johtaa yrityksenne markkinointia. Lis\u00e4ksi m\u00e4\u00e4rittelemme digimarkkinoinnin mittaamisen ja seurannan peruselementit, jotta markkinoinnin vaikuttavuuden seuranta olisi helppoa.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”info” _builder_version=”4.22.1″ _module_preset=”default” background_color=”#FFFFFF” global_colors_info=”{}”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” custom_margin=”||40px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” header_4_font_size_tablet=”” header_4_font_size_phone=”” header_4_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Mit\u00e4 saat ty\u00f6pajoista?<\/h5>\n

Digimarkkinoinnin tiekartta -ty\u00f6pajoissa m\u00e4\u00e4rittelemme yrityksenne digimarkkinoinnin nyky- ja tavoitetilan ja luomme toimintasuunnitelman tehokkaan digimarkkinoinnin toteutukseen.<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ _builder_version=”4.22.1″ _module_preset=”default” custom_margin=”||30px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Nykytila- ja segmentointity\u00f6paja” use_icon=”on” font_icon=”||fa||900″ _builder_version=”4.22.2″ _module_preset=”_initial” header_level=”h3″ header_font=”Neuton||||||||” header_font_size=”28px” header_letter_spacing=”0em” header_line_height=”1.2em” header_font_size_tablet=”26px” header_font_size_phone=”22px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Ennen ty\u00f6pajoja osallistujat vastaavat digimarkkinoinnin l\u00e4ht\u00f6tietokyselyyn, jossa kartoitetaan digimarkkinoinnin nykytilaa, asiakassegmenttej\u00e4 ja yrityksen myynti\u00e4. Ensimm\u00e4isess\u00e4 ty\u00f6pajassa puretaan l\u00e4ht\u00f6tietokyselyn tulokset ja luodaan tilannekuva yrityksen digimarkkinoinnista sek\u00e4 k\u00e4ytett\u00e4viss\u00e4 olevista resursseista. Ty\u00f6pajassa m\u00e4\u00e4ritell\u00e4\u00e4n my\u00f6s yrityksen digimarkkinoinnin kohderyhm\u00e4t ja luodaan yritykselle digimarkkinoinnin vuosikello perustuen yrityksen liiketoiminnan vuosisykliin, k\u00e4ytett\u00e4viss\u00e4 oleviin resursseihin ja tavoiteltuihin kohderyhmiin.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Suunnittelu- ja seurantaty\u00f6paja” use_icon=”on” font_icon=”||fa||900″ _builder_version=”4.22.2″ _module_preset=”_initial” header_level=”h3″ header_font=”Neuton||||||||” header_font_size=”28px” header_letter_spacing=”0em” header_line_height=”1.2em” header_font_size_tablet=”26px” header_font_size_phone=”22px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

J\u00e4lkimm\u00e4isess\u00e4 ty\u00f6pajassa rakennamme yritykselle digimarkkinointisuunnitelman perustuen yrityksen liiketoiminnan sykleihin, tavoiteltuihin asiakassegmentteihin ja k\u00e4ytett\u00e4viss\u00e4 oleviin resursseihin. Suunnitelmassa m\u00e4\u00e4ritell\u00e4\u00e4n digimarkkinoinnin tavoitteet, kohderyhm\u00e4t, sopivimmat kanavat, k\u00e4ytett\u00e4viss\u00e4 olevat resurssit sis\u00e4lt\u00e4en budjetin, toimenpiteiden suunnittelun, priorisoinnin ja aikataulutuksen sek\u00e4 mittariston ja seurannan. Ty\u00f6pajan j\u00e4lkeen konsultit vet\u00e4v\u00e4t l\u00e4pik\u00e4ydyt asiat yhteen ja laativat yritykselle digimarkkinointisuunnitelman. Suunnitelman avulla yritys voi jatkossa toteuttaa, seurata ja johtaa digimarkkinointiaan tehokkaasti.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” module_id=”info” _builder_version=”4.22.2″ _module_preset=”default” background_color=”#FFF0E7″ use_background_color_gradient=”on” background_color_gradient_direction=”90deg” background_color_gradient_stops=”rgba(221,218,215,0.56) 0%|rgba(221,218,215,0.21) 100%” locked=”off” global_colors_info=”{%22gcid-4a83523d-5bbe-46f2-a1f1-da7888e08624%22:%91%22background_color%22%93}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.18.0″ _module_preset=”default” custom_margin_tablet=”-120px||||false|false” custom_margin_phone=”-70px||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}” custom_margin__hover_enabled=”on|desktop”][et_pb_column type=”1_2″ module_class=”milly-parallax milly-content-center” _builder_version=”4.17.6″ _module_preset=”default” custom_padding_tablet=”” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][et_pb_divider show_divider=”off” admin_label=”Divider” _builder_version=”4.18.0″ _module_preset=”8cb09d99-41e2-479b-8505-26639197cc90″ positioning=”absolute” position_origin_a=”top_center” vertical_offset=”20%” vertical_offset_tablet=”10%” vertical_offset_phone=”10%” vertical_offset_last_edited=”on|phone” horizontal_offset_tablet=”” horizontal_offset_phone=”10%” horizontal_offset_last_edited=”on|desktop” position_origin_a_tablet=”top_center” position_origin_a_phone=”top_center” position_origin_f_tablet=”” position_origin_f_phone=”” position_origin_f_last_edited=”on|phone” position_origin_r_tablet=”” position_origin_r_phone=”” position_origin_r_last_edited=”on|phone” width=”70%” width_tablet=”60%” width_phone=”50%” width_last_edited=”on|desktop” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|tablet” min_height=”80%” min_height_tablet=”70%” min_height_phone=”80%” min_height_last_edited=”on|phone” positioning_tablet=”absolute” positioning_phone=”absolute” positioning_last_edited=”on|phone” global_colors_info=”{%22gcid-6e46b046-5faa-4ec0-a50c-c72ae2523117%22:%91%22box_shadow_color%22%93,%22gcid-3032551b-4d8e-4326-b0de-53b9ac316740%22:%91%22border_color_top%22%93}”][\/et_pb_divider][et_pb_divider show_divider=”off” admin_label=”Divider” _builder_version=”4.18.0″ _module_preset=”cba05e97-8242-498e-8147-b764d3362b3e” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|phone” transform_translate_tablet=”” transform_translate_phone=”” transform_translate_last_edited=”on|phone” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|phone” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|phone” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|phone” transform_styles_last_edited=”on|phone” positioning=”absolute” position_origin_a=”top_left” vertical_offset=”20%” horizontal_offset=”10%” vertical_offset_tablet=”0%” vertical_offset_phone=”5%” horizontal_offset_tablet=”15%” horizontal_offset_phone=”20%” horizontal_offset_last_edited=”on|desktop” position_origin_a_tablet=”top_left” position_origin_a_phone=”top_left” width=”60%” width_tablet=”50%” width_phone=”40%” min_height=”75%” min_height_tablet=”75%” min_height_phone=”70%” min_height_last_edited=”on|desktop” transform_styles_tablet=”” transform_styles_phone=”” positioning_tablet=”absolute” positioning_phone=”absolute” global_colors_info=”{%22gcid-3032551b-4d8e-4326-b0de-53b9ac316740%22:%91%22border_color_top%22%93,%22gcid-4a83523d-5bbe-46f2-a1f1-da7888e08624%22:%91%22background_pattern_color%22%93,%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22border_color_all%22%93}”][\/et_pb_divider][et_pb_image src=”https:\/\/luovatagentit.fi\/wp-content\/uploads\/2023\/11\/teemu-ja-mathias-1dea.jpg” alt=”Teemu Ja Mathias 1dea” title_text=”Teemu Ja Mathias 1dea” align_tablet=”left” align_phone=”center” align_last_edited=”on|phone” _builder_version=”4.22.2″ _module_preset=”default” positioning=”relative” width_tablet=”60%” width_phone=”60%” width_last_edited=”off|desktop” module_alignment=”center” custom_margin_tablet=”||||false|false” custom_margin_phone=”-20px||||false|false” custom_margin_last_edited=”on|tablet” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” border_radii=”on|4px|4px|4px|4px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” header_4_font_size_tablet=”” header_4_font_size_phone=”” header_4_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Luodaan edellytykset vaikuttavalle digimarkkinoinnille!<\/h5>\n

Digimarkkinoinnin tiekartta -ty\u00f6pajojen kautta ajatukset ja tavoitteet muuttuvat konkreettiseksi suunnitelmaksi<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” max_width_tablet=”560px”]<\/p>\n

M\u00e4\u00e4ritell\u00e4\u00e4n yhdess\u00e4 yrityksellesi konkreettinen ja yrityksen k\u00e4ytett\u00e4viss\u00e4 olevat resurssit hyvin huomioiva digimarkkinointisuunnitelma. Sen avulla voit johtaa digimarkkinointiasi jatkossa tehokkaasti itse tai yhdess\u00e4 markkinointikumppanin kanssa.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjkzODk5In19@” button_text=”ota yhteytt\u00e4” disabled_on=”off|off|off” _builder_version=”4.27.2″ _dynamic_attributes=”button_url” _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_button][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjkzODk5In19@” button_text=”Kysy lis\u00e4\u00e4” disabled_on=”off|off|off” _builder_version=”4.22.2″ _dynamic_attributes=”button_url” _module_preset=”feef0671-7e77-4f67-aa6d-5141e237fc12″ global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color%22,%22button_border_color__hover%22,%22button_icon_color__hover%22,%22button_icon_color%22%93,%22gcid-cddca199-61a4-432c-af4f-a277bc68a2ac%22:%91%22button_icon_color__hover%22%93}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”milly-overlay-3″ _builder_version=”4.18.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” min_height=”100vh” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_2,1_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_2″ module_class=”milly-shadow” _builder_version=”4.18.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”30px|30px|30px|30px|true|true” global_colors_info=”{}”][et_pb_icon font_icon=”||fa||900″ icon_color=”gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2″ icon_width=”30px” module_class=”milly-close” _builder_version=”4.18.0″ _module_preset=”default” positioning=”absolute” position_origin_a=”top_right” vertical_offset=”-10px” horizontal_offset=”-10px” global_colors_info=”{%22gcid-8c4df213-420b-4fa0-a471-54276bb0f0b2%22:%91%22icon_color%22%93}”][\/et_pb_icon][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” text_orientation=”center” max_width=”600px” module_alignment=”center”]<\/p>\n

Liity postituslistallemme t\u00e4st\u00e4!<\/h2>\n

[\/et_pb_text][et_pb_signup mailchimp_list=”Luovien Agenttien Toimisto Oy|60f411fe3f” button_text=”Liity postituslistalle” footer_content=”<\/p>\n

Tietosuojaseloste<\/a><\/p>\n

” _builder_version=”4.22.2″ _module_preset=”50d0b271-b11b-4a6e-9267-24b67701aea9″ global_colors_info=”{%22gcid-76e3f074-fea1-4846-b451-b052fd0eb96d%22:%91%22border_color_all_fields%22,%22border_color_all_fields%22%93}” body_text_color__hover_enabled=”on|desktop”][\/et_pb_signup][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|on|on” module_class=”milly-overlay-2″ _builder_version=”4.22.1″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” disabled=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.17.6″ _module_preset=”default” module_alignment=”center” custom_padding=”||0px|||” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.youtube.com\/watch?v=FkQuawiGWUw” _builder_version=”4.18.0″ _module_preset=”default” horizontal_offset=”0px” width=”100%” max_width=”800px” module_alignment=”center” border_radii=”on|8px|8px|8px|8px” border_width_all=”10px” border_color_all=”#FFFFFF” border_radii_tablet=”on|6px|6px|6px|6px” border_radii_phone=”on|4px|4px|4px|4px” border_radii_last_edited=”on|phone” border_width_all_tablet=”8px” border_width_all_phone=”6px” border_width_all_last_edited=”on|phone” box_shadow_style=”preset1″ box_shadow_vertical=”28px” box_shadow_blur=”80px” box_shadow_spread=”-8px” box_shadow_color=”rgba(24,33,33,0.61)” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Markkinoinnin ty\u00f6pajat Digimarkkinoinnin tiekartta -ty\u00f6pajat Digimarkkinoinnin tiekartta -ty\u00f6pajassa kartoitetaan yrityksenne (digi)markkinoinnin nykytila sek\u00e4 m\u00e4\u00e4ritell\u00e4\u00e4n tavoitteet ja toimenpiteet tulevaan. Ty\u00f6pajat koostuvat kahdesta 3 tunnin mittaisesta ty\u00f6pajasta, sek\u00e4 1 tunnin yhteenvetotilaisuudesta. Lis\u00e4ksi osallistujat t\u00e4ytt\u00e4v\u00e4t ennakkoon l\u00e4ht\u00f6tietokyselyn. Suositeltava osallistujam\u00e4\u00e4r\u00e4 on 2\u20135 henkil\u00f6\u00e4 per asiakasyritys. Ty\u00f6paja toteutetaan yhteisty\u00f6ss\u00e4 1dea Oy:n kanssa.Kurkkaa videoKenelle Digimarkkinoinnin tiekartta -ty\u00f6pajat sopivat? Digimarkkinoinnin tiekartta -ty\u00f6pajat […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-104396","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/pages\/104396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/comments?post=104396"}],"version-history":[{"count":27,"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/pages\/104396\/revisions"}],"predecessor-version":[{"id":104841,"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/pages\/104396\/revisions\/104841"}],"wp:attachment":[{"href":"https:\/\/luovatagentit.fi\/sv\/wp-json\/wp\/v2\/media?parent=104396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}